Further Reading

• Baddeley, A. (1997). Human memory: Theory and practice (revised edition). Hove, UK: Psychology Press. As with

Alan Baddeley's other books, this one is very well written and comprehensive in scope.

• Groegar, J.A. (1997). Memory and remembering: Everyday memory incontext. Harlow, Essex: Addison Wesley

Longman. This book provides a good introduction to most of the topics discussed in this chapter.

• Haberlandt, K. (1999). Human memory: Exploration and application. Boston, MA: Allyn & Bacon. There is up-to-

date coverage of many of the topics discussed to this chapter.

• Miyake, A., & Shah, P. (1999). Models of working memory: Mechanisms of active maintenance and executive control.

New York: Cambridge University Press. Various approaches to working memory are discussed by leading theorists in this state-of-the-art book.

Business Correspondence

Business Correspondence

24 chapters on preparing to write the letter and finding the proper viewpoint how to open the letter, present the proposition convincingly, make an effective close how to acquire a forceful style and inject originality how to adapt selling appeal to different prospects and get orders by letter proved principles and practical schemes illustrated by extracts from 217 actual letter.

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